In this new essay for EVN Report, Varak Ketsemanian argues that one of the reasons Armenians have failed to come up with a palatable “national brand” lies in the absence of common political premises (beyond the Genocide and Artsakh) upon which collaborative platforms may be created in the Diaspora, but more importantly, in the Republic of Armenia.
How did political parties and blocs running for parliamentary elections utilize social media? Did they use targeted advertising or simply throw money away? Information security expert Samvel Martirosyan breaks it down and presents an interesting picture.
EVN Report’s mission is to empower Armenia, inspire the diaspora and inform the world through sound, credible and fact-based reporting and commentary. Our goal is to increase public trust in the media. EVN Report is the media arm of EVN News Foundation registered in the Republic of Armenia in 2017.
