Hamlet Azarian: How to Grow a Start-up

Hamlet Azarian, CEO and founder of Azarian Growth Agency joins us to discuss validating start-up ideas, gaining traction, and scaling companies. Azarian breaks down the data-driven approach the agency takes to growth marketing, and what metrics they track to ensure that start-ups reach their growth goals. We also discussed Azarian Growth Agency’s upcoming initiative called “[A] Growth Academy” that aims to teach growth marketing in Armenia.